ProcurAfrik Logo Package & Brand Charter
All vector assets, logomarks, typography rules, and chromatic tokens in standard international English.
1. Logo Design Concepts
Choose your preferred visual concept below. All variations are precision-engineered vector SVGs.
The Geometric Shield & Checkmark (Recommended)
B2B Trust, Buyer Protection, Trade Integrity & Pan-African Strength
The Hexagonal Network Nodes
Supply Chain Connectivity, Modern Logistics & Efficient B2B Trading
The Upward Apex Wings
Business Growth, Scaling Opportunities & Fast 48h Trade Acceleration
The Primary Light Vector (Print & Invoicing)
Formal Letterheads, Invoices, Purchase Orders & Official Documents
2. Color Palette & Tokens
Calibrated for maximum contrast, accessibility, and high-energy enterprise commerce.
Afrik Signal Gold
Primary Brand Accent & Core CTAs
HEX: #FFB700
RGB: rgb(255, 183, 0)
HSL: hsl(43, 96%, 50%)
Pan-African Emerald
Trust, Compliance & Institutional Stability
HEX: #0F766E
RGB: rgb(15, 118, 110)
HSL: hsl(175, 77%, 26%)
Slate Carbon
Main Application & Canvas Background
HEX: #0B0F17
RGB: rgb(11, 15, 23)
HSL: hsl(220, 35%, 7%)
Elevated Dark Surface
Cards, Containers & Modals
HEX: #111827
RGB: rgb(17, 24, 39)
HSL: hsl(220, 39%, 11%)
Titanium White
Headlines & High-Contrast Typography
HEX: #F8FAFC
RGB: rgb(248, 250, 252)
HSL: hsl(210, 40%, 98%)
3. Typography & Global English Positioning
Standardizing the brand identity in English ensures seamless recognition across bilingual African hubs (Cameroon, Nigeria, Kenya, South Africa, Ghana, and CEMAC/ECOWAS economic corridors).
Primary Global Tagline:
ENTERPRISE SOURCING AT FAIR PRICES
Secondary Network Tagline:
AFRICA'S B2B SOURCING NETWORK